Senior-Level PPC Strategy for Businesses Ready to Scale Profitably

Improve Your Conversion Rate — Or We Work for Free Until We Do


What’s Slowing Growth? We’ll Find It. Fix It. And Help You Scale

We help small and mid-sized businesses grow with sharper PPC management, practical audits, and focused SEO improvements that actually move performance.

Senior-Level PPC Management

Hands-on Google, Meta, and Bing ads management focused on lead quality, efficiency, and measurable growth — not bloated reporting or set-and-forget campaigns.

  • Ongoing Google, Meta, and Bing ads management

  • Budget allocation and bid optimisation

  • Conversion tracking and performance reporting

  • No long-term contracts

PPC & Funnel Audits

Find the leaks, friction points, and wasted spend hiding inside your ads and landing pages — then get a practical action plan to improve performance fast.

  • £69 mini audit for quick wins*

  • One-time PPC audits from £399

  • Full ads and landing page audit with content strategy from £899

  • Targeting, copy, funnel flow, and tracking review

  • Clear recommendations built to improve ROI fast

Practical SEO That Supports Growth

Clear, useful SEO strategy for businesses that want stronger organic visibility without jargon, fluff, or endless retainers.

  • Technical, on-page, and content-focused SEO audits

  • On-page optimisation recommendations

  • Content structure and internal linking strategy

  • Keyword and search intent analysis


Trusted by Ambitious Brands

From growing brands to established teams, our clients trust us to manage paid media with senior-level judgement, sharper decision-making, and a clear focus on performance.

Less Noise. More Clarity. Better Results

Senior-level digital marketing for businesses that want sharper strategy, cleaner execution, and measurable performance without agency bloat.


Why Businesses Move Their PPC to TRIM

Because better PPC performance rarely comes from more activity. It comes from better judgement, tighter execution, and fewer costly mistakes.

Senior-Level Eyes on Every Account

No junior handoffs. No bloated layers. Just experienced, hands-on management from day one.

Performance Before Platform Hype

We focus on lead quality, conversion, and return — not vanity metrics or the tactic of the week.

Clear Recommendations, Not Confusing Reports

You’ll know what’s working, what needs fixing, and where the next gains are likely to come from.

Backed by a 90-Day Improvement Guarantee

We put our management fee on the line. If agreed performance goals don’t improve within 90 days, we keep working without a management fee until they do.

Find What’s Slowing Performance

We’ll review your current setup, highlight the biggest opportunities, and give you practical next steps without the jargon or hard sell.


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Disclamers
Independence & Platform Affiliation
TRIM (The Rest Is Marketing) is an independent marketing consultancy and is not affiliated with, endorsed by, or sponsored by Google, Meta (Facebook/Instagram), LinkedIn, Microsoft (Bing), Airtable, or any other third-party platforms or tools referenced on this website. All trademarks and platform names remain the property of their respective owners.
No Guaranteed Results
While our PPC management, audits, and optimisation services are designed to improve efficiency and return on ad spend, marketing results vary. Performance depends on factors including industry conditions, competition, budgets, historical account data, website performance, and client implementation. TRIM does not guarantee specific results, rankings, revenue increases, or return on investment.
Advertising Spend & Third-Party Costs
Advertising budgets, platform fees, and third-party tool costs (e.g. Google Ads, Meta Ads, Airtable, Zapier, Make) are billed separately and are the responsibility of the client unless explicitly stated otherwise. TRIM is not responsible for changes in pricing, policies, or functionality imposed by third-party platforms.
PPC Management Scope & Support
Post-setup or onboarding support is included for 30 days unless otherwise agreed in writing. Ongoing PPC management or optimisation services are optional and billed on a monthly basis. Requests outside the agreed scope, including urgent or rush work, may incur additional fees.
Confidentiality & Data Protection
All information shared during PPC audits, account access, strategy sessions, or optimisation work is treated as strictly confidential and used solely for the purpose of delivering agreed services. We do not share client data with third parties except where required to perform the service.
Custom Work & Timelines
All strategies, audits, and recommendations are bespoke and tailored to each client’s business, goals, and existing setup. Timelines, deliverables, and outcomes may vary depending on complexity, platform approvals, and client responsiveness.
Informational Content
Any free resources, checklists, reports, or guidance provided by TRIM are for general informational purposes only and do not constitute legal, financial, or professional advice. Clients should seek independent advice where appropriate.
Improve Your Conversion Rate in 90 Days—Or We Work for Free Until We Do
Applies to agreed performance goals, accurate tracking, agreed budget, and timely implementation of recommended changes. Management fee only. Full terms shared before engagement.

* Get a one-page report showing your top 5 missed opportunities in Google or Bing Ads. VAT will be added to the final invoice.